Yes , you can use your WordPress mail subscription form to increase your customers email list? Customers are most engaged when they are trying to reach out using the contact form on your website. In this blog, we will show you how to use mail subscription forms to increase your customers email list in WordPress.
Why Mail Subscription Forms for Email List Building in WordPress?
Digital Marketing includes Email marketing, which is the really cost effective way to reach your customers . If you haven’t started it yet, then you need to see our blog on why should you start making your customers email list right away.
You will need to combine different tools and methods for encouraging users to signup. Offering multiple choices to sign up helps you quickly get more subscribers.
Many customers focus on adding email signup forms to their websites, which is good start but you need to get more creative. Contact forms, in fact any kind of forms on your website are the perfect place to add an email signup option.
If you ask why than this is your answer:
- Your customers have already entered their email address in the contact form.
- They are already interested in what you have to offer, that’s why they are filling the form. Why not ask them to subscribe as well?
- Many users feel that their chances of getting a response will increase if they opted in for your email list
- You can use it in a variety of ways not just contact forms, but surveys, quizzes, ebook downloads, and more
Let’s see how to easily integrate your email subscriber to your WordPress forms and use contact forms to speed up your email subscribers.
Connecting Your Email List to WordPress Mail Subscription Forms
It is a paid plugin, and you will need at least the Plus plan to access email marketing addons.
Upon activation, you need to visit WPForms » Settings page to enter your license key. This will enable automatic updates and give you access to respective addons.
Next, head over to WPForms » Addons page to install the addon for your email marketing service.
Once you have installed and activated the Addon, you need to visit WPForms » Settings page and click on the integrations tab. You will see your email service provider listed there.
Click on your email service provider name and enter the required credentials. You can find this information from your email service account.
Now that you have connected WPForms to your email marketing service, you can easily add email optins into your forms and add them anywhere on your website.
Adding Email Subscription Signup Checkbox to Your Contact Forms
First you need to create a simple contact form for your website.
Once you have created your form, the next step is to add an email sign up option into the same form. Click on the checkbox field from the fields column.
You will notice a new field added to your form with three checkboxes. Clicking on the field will open its settings. You need to remove the two checkboxes and change the field label to something appropriate like ‘Signup for our Email List’.
You can check the box next to the choice field. Doing so, your email signup field will be checked by default.
Now your form is ready, we just need to tell it what to do when someone fills up the form.
You can do this by clicking on the ‘Marketing’ tab in the form builder. Here you need to select your email service provider and then click on the ‘Add New Connection’ button.
You will be asked to provide a name for this connection.
Next, WPForms will fetch your email service account. It will show the label you added for the account when you added it in the integrations.
It will also fetch email lists available under your email service account. You need to select the email list where you want to add users.
In the next section, you will be asked to map the form fields to your email service fields. After that you need to click on the checkbox next to ‘Enable conditional logic’ option.
Select ‘Process’ this form if condition and then select your checkbox field and the checked reply.
Your contact form with email signup optin is now ready. You need to click on the Save button at the top bar and then exit form builder.
You can now add this form into any WordPress post or page. Simply click on the Add Form button when editing a post and then select your contact form.
Here is a preview of a contact form on our demo website with email sign up optin.
If you liked this article, then please share.
Also Read… Get Ready to Scale Up Your Business